NCAA coaches explain how women’s basketball is seizing a bigger audience

NCAA women’s basketball reached record viewership in 2024 after years of struggling to capture an audience. MSNBC’s Stephanie Ruhle talks with women’s basketball head coaches Kim Mulkey of Louisiana State University and Geno Auriemma of the University of Connecticut. NBCUniversal News Group is the media partner of Aspen Ideas Festival. » Subscribe to NBC News: https://www.youtube.com/user/NBCNews NBC News Digital is a collection of innovative and powerful news brands that deliver compelling, diverse and engaging news stories. NBC News Digital features NBCNews.com, MSNBC.com, TODAY.com, Nightly News, Meet the Press, Dateline, and the existing apps and digital extensions of these respective properties. We deliver the best in breaking news, live video coverage, original journalism and segments from your favorite NBC News Shows. Connect with NBC News Online! Breaking News Alerts: https://link.nbcnews.com/join/5cj/breaking-news-signup?cid=sm_npd_nn_yt_bn-clip_190621 Visit NBCNews.Com: https://www.nbcnews.com/ Find NBC News on Facebook: https://www.facebook.com/NBCNews Follow NBC News on Twitter: https://twitter.com/NBCNews Get more of NBC News delivered to your inbox: nbcnews.com/newsletters #NCAAWomensBasketball #Basketball #AspenIdeas

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